By John Barrows | May 10, 2017 "You want to be average? Stay average." That was a quote I said during an interview I did with SalesLoft at their Rainmaker16 event that went viral. The fact that it went viral tells me the audience agreed with what I was saying and that they wanted to be the best they could be.
Sales and Marketing are about attraction. Fishing is a great sport that I think relates back well with sales and marketing because fishing is about attracting fish to a lure. In my blog we'll look at both faculties